Snapshots


Search results snapshot is a replica of search results displayed by a search engine in response to a keyword query. Collect search results snapshots to keep and research your TOP competition over an applied period of time. You can grab snapshots from all supported search engines: Google, Yahoo, Bing, Mail, Yandex, and Sputnik. Research depth is adjustable (TOP20/TOP30/TOP50/TOP100) and can be set in the project settings.

To get started with the search results Snapshots, complete as follows:

  1. Create a project or pick it from the list.
  2. Move to the project settings and switch to the Search engines tab.
  3. Select Save snapshots.

Snapshots settings
Important!
The tool will pull data for all project search engines and locations.


The tool supports two display modes: Search results snapshots and Competitor research by Average Position, Visibility and keyword distribution across TOP segments (TOP 1-3/TOP 1-10/TOP 11-30/TOP 31-50/TOP 51-100 and TOP 100).

Search results snapshots


Interface map


Search results snapshot
1. Search results snapshots.
2. Search engine.
3. Location.
4. Calendar.
5. Keyword input box.
6. Capture date.
7. Search engine dance within preset TOP.
      8. Page count in TOP.
9. Website keyword rankings.
10. Website is in the Competitor list.
11. Website is not in the Competitor list.
12. Your project.
13. Positive dynamics.
14. Negative dynamics.

Keyword search results dynamics
To see search results dynamics of a single keyword, complete as follows:

  1. Move to the Snapshots page.
  2. Point your mouse cursor at the keyword input box.
  3. Start typing a keyword to display a relevant keyword list.
  4. In the drop-down list click any keyword to view its dynamics.

Snapshots
Pick keyword
Snapshots
To clear the screen, point at the keyword and click it. Pick another keyword to display a Snapshot for it.

Remove keyword
Keyword compare mode
To compare multiple keyword search results dynamics, complete as follows::

  1. Move to the Snapshots page.
  2. Point your mouse cursor at the keyword input box.
  3. Start typing a keyword to display a keyword list.
  4. In the drop-down list click any keyword to view its dynamics.
  5. Point your mouse cursor at the keyword input box again.
  6. Pick another keyword to compare search results snapshots.

You are free to compare as many keywords as you need. To remove a snapshot from the screen, hover over and click it.

Remove keyword snapshot

Competition research


Interface map


TOP competition
1. Competition research.
2. Search engine.
3. Location.
4. Keyword group. 5. Calendar.
6. Export to CSV.
      7. Settings.
8. Website is not in the Competitor list.
9. Website is in the Competitor list.
10. Dynamics*.
11. Descending/Ascending filter.

By default, a competitor list is filtered by Visibility. Sorting by Average position or by any TOP segment is available. Click a column name to change sorting.

*Competitor dynamics is displayed for the applied period (the dates picked in the Calendar). Pick another period to pull dynamics for the new dates. The tool compares the first and the last date of the applied period.

Adding/Removing competitors


You can add a competitor website to track its keyword rankings in both modes (Search engines snapshots and Competition research). An icon near each URL indicates if the website is in the competitor list or not yet:

— website is in the competitor list.
— website is not in the competitor list.

To add, track, and research a competitor website, complete as follows:

  1. Pick a competitor website in the list.
  2. Hover over a gray icon and click it.
  3. In the pop-up window select Add.

Add competitor
Follow the same instruction to remove a competitor website from the list:

  1. Pick a competitor website in the list.
  2. Hover over a green icon and click it.
  3. In the pop-up window select Remove.

Helpful links


Competition research — competitor keyword rankings.
Compare mode — by location, search engine and competitor.
Search engines — mobile search, locations and other settings.
Snippet checker — snippet checker scheduler.
Search volume tracker — sources, export and details.