How to import keywords that led users to the site

Using the Magnet tool, you can import into your project the keywords that drove search traffic to your website. The following data sources are available for import:

Check which keywords your website and competitors rank for in the Top using the Competitor Research tool 🕵️
With Competitor Research you'll see keywords ranking in Top ranks for your website and competitors, their snippets, relevant URLs, ad copy texts and much more. Use Competitor Research to target keywords where your competitors rank, but you don't.

How to import keywords

  1. Go toKeywords.
  2. Click  on the toolbar.
  3. Select Magnet tool.

  4. Choose a data source and time period.

  5. Select the search keywords.

  6. Pick a group for the keywords, assign a tag, and import target URLs if needed.

  7. Click Import.

Integrate Webmaster Accounts in Account Settings ⚙️
To use Magnet tool, connect your accounts in Project Settings.

Research keywords: How to import keywords

The dropdown list displays a limited number of groups — only the first 100 project groups are shown. Use the search function to find groups for import from the end of the list.

How to filter keywords not yet in project

Magnet offers filters based on whether keywords have been added to the project:

  •  All keywords;
  •  Keywords already added to the project;
  •  Keywords not yet added to the project.

Using these filters, you can, for example, add to a separate group or tag only those keywords that aren't yet in the project.